Helping you get more value from your data                                              

  Call Tech4T on +44 (0)1733 890790                                              

    

 

 

 

 

 

 

Marketing, analysis, mapping and 1-2-1 personalised direct marketing services

If all those little pieces of information you hold about each customer could come together into a single, cohesive picture, think how much more productive your customer prospecting and marketing intelligence could be!

At the most basic level you need to fully understand your customers, their real value and what makes them respond to your offers.

But that's only part of the story. You might know how much a customer spent last month and what they purchased, but not how profitable they are, what their spend pattern looks like across varying product groups or what triggered their purchases.

And even if you have this information, you need to know how to turn it into the right marketing action that adds real value to your bottom line.

Tech4T can help you in several ways

1. Campaign planning and customer journey management - helping develop more profitable direct marketing strategies by providing a balanced mix of consultancy, analytics and creativity to deliver and implement a data-driven customer acquisition and value development road map. 

2. Analysis - to identify significant behaviour patterns in your data to help you market to the right people with products and offers tailored by profile to generate more profitable sales.  

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Technologies4Targeting's goal is to help you derive as much value as possible from your data.

We can assist with or undertake campaign planning and management, data and list acquisition and apply analytics and segmentation to define or refine target markets, offers, products and services

We handle the targeting selection process and develop rules to drive 1-2-1 marketing, undertake predictive and response modelling to improve marketing campaign ROI, extract lists in any format for any purpose and project manage all aspects of  personalisation and DM production.

And for self-service customers, we will train you to get maximum benefit from your targeting and/or email marketing system, or
operate it on your behalf.

 

Click here for mapping services