Unlocking the value of information
Call Tech4T on +44 (0)1733 890790

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Fine-tuning data to increase the performance of your sales and marketing!

We provide a fast and straightforward way to standardise data definitions across multiple operational and accounts systems for accurate data-based decision making, sort out incomplete or misaligned addresses, remove duplication, cleanse, enhance, combine and enrich your databases and spreadsheets, transform to a single customer view, help you extract the right data from them in the right format, and provide a wide choice of prospect lists.

  * Standardising data
    
definition and coding
    
across databases
 

  * All data services

  * Filling gaps in information 

  * Selecting people for
     mail merge, email...

  * Remove duplication
    
and consolidate data
 

  * Address improvement
     (UK, Europe, USA and
     World) - adding towns,
     postcodes, zip codes, etc.

  * Field alignment, formatting,
     name casing and
     mixed field splitting

  * Data restructuring for
     system migration -
     CRM, Mail Order, ERP...

  * Data conversion, audit
     and analysis

  * Multi-list merge/purge

  * Data enrichment

  * Data transformation,
     File flattening, wrapping
     and unwrapping repeated
     data fields
 

  * Database comparison

  * Produce mailing files

  * Pre-processing for
    Customer Analytics
 

  * 121 targeted direct mail
     processing


  * Provision of prospect lists
     inc. email broadcast

  * Software

 

Data about your clients and potential customers is a vital tool. Successful marketers know that this information will help them develop more successful and cost effective strategies.

That's why Tech4T offer a wide range of data services to get your customer data in shape for more reliable decision making, improved targeting and better message presentation.

And to fill knowledge gaps in your database and grow your customer base through acquisition, we research and provide prospect lists for e-mail, direct mail and telemarketing.

Quality data helps reduce costs resulting from higher than expected mail or parcel returns, from miscommunication - where targeting is based on incorrect information, and customer defection - not helped when individuals are sent duplicated sales and marketing messages.

Without reliable, complete and accurate data, making any business decisions based on that information will be flawed.  The resulting cost to your business can be incalculable! 

Wherever your data is held - in CRM systems such as Goldmine, Act, Pivotal, Siebel, Microsoft CRM... in ERP or operational systems including Oracle and SAP, or in Excel spreadsheets, PC databases, word documents, mailing lists, analysis (inc. SPSS where we have extensive hard-won expertise), reporting files, etc. - Tech4T can provide a unique set of specialist skills and technology to solve simple or complex data problems.Filling gaps in your data

That's why companies such as RS Components, Extec, EMC, and many others use Tech4T to deliver data they can trust. Not only can we resolve your data issues, but we can combine customer, member, prospect, etc., data and lists into a dedicated prospecting database.

We can fill gaps with external data and maintain this database for you - adding, updating or removing information and lists as and when needed. We can even migrate this into our 'targeting workbench'.

To summarise, our solutions help you validate, improve, consolidate and then retain a reliable and enriched data foundation for your marketing, data analysis, business intelligence... and one that all data users trust!   Click the links to the left for more information.

Outline your data integrity needs - call 01733 890790 or click here

 

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