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Standardising data
definition and coding
across databases
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All data
services
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Filling gaps in
information
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Selecting people
for
mail
merge, email...
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Remove duplication
and
consolidate data
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Address improvement
(UK, Europe, USA and
World) - adding towns,
postcodes, zip codes, etc.
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Field alignment, formatting,
name casing and
mixed field splitting
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Data restructuring for
system migration -
CRM, Mail Order, ERP...
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Data
conversion, audit
and analysis
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Multi-list merge/purge
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Data enrichment
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Data transformation, File flattening,
wrapping and unwrapping repeated
data fields
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Database comparison
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Produce mailing
files
*
Pre-processing for
Customer Analytics
*
121 targeted direct mail
processing
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Provision of
prospect lists
inc. email broadcast
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Software
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Data about your clients and potential customers is a vital tool.
Successful marketers know that this information will help them develop
more successful and cost effective strategies.
That's why Tech4T offer a wide range of
data services to get your customer data in shape
for more reliable decision making, improved
targeting and better message presentation.
And to
fill knowledge gaps in your database and grow your customer base through
acquisition, we research and provide
prospect lists
for e-mail, direct mail and telemarketing.

Quality data helps
reduce costs
resulting from higher than expected mail or parcel returns,
from miscommunication - where targeting is based on incorrect
information, and customer defection - not helped when individuals are
sent duplicated sales and marketing messages.
Without reliable, complete and
accurate data,
making any business decisions based on that information will be flawed.
The resulting cost to your business can be incalculable!
Wherever your data is held - in CRM
systems such as Goldmine, Act, Pivotal, Siebel, Microsoft CRM... in
ERP or operational systems including Oracle and SAP, or in Excel
spreadsheets, PC databases, word documents, mailing lists, analysis
(inc. SPSS where we have extensive hard-won expertise), reporting
files, etc. -
Tech4T can provide a
unique set of specialist skills and technology to solve simple or
complex data problems.
That's why
companies such as RS Components, Extec, EMC, and many others
use Tech4T to deliver data they can trust.
Not only can we resolve
your data issues, but we can combine customer, member, prospect, etc., data
and lists into a dedicated prospecting database.
We can fill gaps with
external data and maintain this database for you - adding, updating or removing
information and lists as and when needed. We can even migrate this into
our 'targeting
workbench'.
To summarise, our solutions
help you validate, improve,
consolidate and then retain a reliable and enriched data foundation
for your marketing, data analysis, business intelligence... and
one that all data users trust!
Click the links
to the left for more information.
Outline your data
integrity needs
- call
01733 890790
or
click here
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