Tech4T can combine your lists, CRM and operational data, with a user-friendly targeting interface to give you access to a single view of your data for insight, analysis and campaign use.

Perfect for database marketing and data-based decision making!

If you have accumulated a mass of prospect and/or customer data from multiple channels over the years, we enable you to gain deep insight from interests, email response and customer purchasing behaviours, and therefore react speedily with relevant campaigns and promotions.

By linking your all your prospect, customer information and transactional data to our back end database management and data-driven targeting solution, means that not only can you examine each prospect's response history and each customer's behaviour pattern in its entirety, but also ensure that the resulting marketing activity is better targeted and relevant to each and every individual. What's more, the entire process requires no drastic changes to your existing systems or processes! 

To summarise, we can improve your customer relationship management and database marketing by giving you the ability to easily analyse customer (and prospect) data combined from multiple sources, segment customers and target (then analyse) CRM campaigns at selected groups using the right channel.  This provides detailed insight into customer groups and customer life stages, and maximises customer engagement and relationship building.

	Back to targeting home page Get more value from your data with precision database marketing! Our 'targeting workbench' gives your company a competitive edge and provides the flexibility and precision needed for more effective data planning, data-driven marketing, segmentation and campaign targeting/management. You provide a copy of what data you have and we will do the rest - delivering a securely hosted targeting system direct to your desktop! Prospect Targeting When it comes to acquiring new customers, finding prospects that share similar characteristics to those of your high-value customers clearly produces a greater R.O.I.  That's where profiling comes in...		Database marketing - data-driven targeting selections made easy! Run list counts instantly, create ‘best-fit’ lists using models, select and download - it’s a campaign planner's dream! Provided as a cost-effective bureau-based solution, our FastStats powered 'Targeting Workbench' removes the hassle related to data, data planning, software purchase and support, and processing. It provides a 'magnified marketing window' into your operational and prospect data - with access to 'otherwise hidden' marketing intelligence - direct from your PC.  Any amount of data can be incorporated! Operated by Tech4T, your marketers, or a mix of both, our on-line database marketing solution lets you really understand your current and potential customers, and their real value to your business. Customers can be grouped into niche targeting segments, then easily selected, tested and analysed to see how of multiple offers, timings, marketing channels and creative approaches effect response from what are more responsive target audiences.  Our data-driven marketing solution is perfect to develop and implement more productive 121 customer retention, reactivation, acquisition and growth strategies, where our data triggers dynamically personalise your message content - text, graphics, photos, URL links... even entire layouts!
	More details... Click here to arrange to see the FastStats database marketing targeting workbench on-line!   FastStats, FastStats.NET, FastStats WebLink, FastStats WebPages, FastStats WebService, FastStats Server, FastStats Discoverer, FastStats Designer are products and trademarks of Apteco Limited. Other trademarks are property of their respective owners.